Authorised Assignment Brief 3 Unit Learning Outcomes LO3 Produce a marketing plan for an organisation that meets marketing objectives. LO4 Develop a media plan to support a marketing campaign for an organisation. Transferable skills and competencies developed How to plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives. How to evaluate the effectiveness of marketing campaigns by choosing the appropriate digital […]





