Marketing ethics includes consumer protection, pricing, and advertising. Using your favorite web browser, research a company that practices direct marketing. For this assignment, you will address the following points and questions:
Marketing ethics includes consumer protection, pricing, and advertising. Using your favorite web browser, research a company that practices direct marketing. For this assignment, you will address the following points and questions: Briefly describe the company and the types of products it markets. Explain direct (or targeted) marketing and how this company uses the strategy for … Read more