MASC01: Art Futures

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ASSESSMENT
There are two pieces of assessment in this unit:
Assessment Type Length Weighting Deadline
Formative Group
Presentation
10-15 minutes Formative Tuesday 30th September 2025
(in class)
Essay 2,500 words Summative
100%
Monday 20th October, 17:00
BST
FEEDBACK METHODS
Verbal group feedback from faculty for presentation
Written feedback on essay; additional one-to-one feedback (during consultation with
faculty leading group or by making an appointment) if required.
FORMATIVE GROUP PRESENTATION
The goal of this workshop is for students to examine approaches essay research, connect ideas,
and spark enthusiasm for their chosen essay topic. It also offers a peer-to-peer learning
opportunity, as students will engage with how their classmates would approach a research
topic. Students will also receive oral feedback from the workshop leader during the session
and are strongly encouraged to take notes. The presentation is a Formative Assessment.
ESSAY
The essay supports the teaching and learning of this unit and encourages students to engage
directly, through independent research and critical evaluation, with key issues within the
international art world ecology. The essay also obliges students to work to strict deadlines,
within imposed word and presentation lengths, as well as to use appropriate academic
language, structure and the conventions of bibliography and footnotes correctly.
Sotheby’s Institute of Art is committed to returning student assessment in a timely fashion.
Normally this means that marks and comments will be released no later than 15 working days
after submission. Longer pieces of coursework (including the assessed essay on this unit) may
require up to 20 days for marks and comments to be produced and you will be informed if this
is the case at or before the point of submission. These days do not include weekends, public
holidays or days when the Institute is closed.
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Occasionally, overriding factors, such as illness or events beyond our control, might preclude
the return of assessment within these deadlines. Where this occurs, students will be informed
of the reasons for this delay and, if prolonged, steps the Institute has taken to mitigate it.
NB. Technical issues are not accepted as Mitigating Circumstances for late submission. If you
have difficulty uploading your assignment to Canvas, please send it immediately to your
Programme Coordinator via e-mail instead to avoid marks being deducted for late submission.
The date and time of your email will then be taken as your time of submission.
WORD LIMITS:
All programmes have agreed assessment lengths for written assessments. The target word
count or range for a written piece is indicative of the optimum length required to compose a
successful piece of work at that level, and is designed to correspond as closely as possible to
the weighting that the assessment has within the course unit. The purpose of enforcing word
limits is:
to ensure parity and fairness by creating a level playing field;
to help students produce well-focused and cogent written work;
to instil the discipline essential for real-life writing tasks, where word limits are often
rigid;
to ensure that students acquire the ability to edit their writing effectively and cut away
inessential material, skills invaluable both for academic work and the workplace.
With that in mind, students must observe the word limit specified for each assessment. THE
UPPER LIMIT IS AN ABSOLUTE MAXIMUM AND MUST NOT BE EXCEEDED (THERE IS NO ‘10%
RULE’).
Material that exceeds the upper limit will not be read or considered in the marking
Work that is significantly under length will be unlikely to meet the learning outcomes
of the particular assignment, and so may have this reflected in the mark awarded.
The word count for each piece of written work must be displayed clearly on the top
right-hand side of the first page
Word count is here defined as including quotations and the footnotes in the essay itself. It does
not include image captions, the bibliography or any appendices. Appendices are for supporting,
illustrative material only; they may not be used to elaborate or extend the argument.

MASC01 ART FUTURES ESSAY BRIEF
2,500 WORDS (includes references but excludes bibliography)
(100% UNIT MARK)
Electronic Submission Deadline: Monday 20th
October, 17:00 BST
Choose ONE of the following and write a 2,500-word essay in answer to the question posed.
The word count includes references but excludes bibliography and image/illustration
captions.
1. Using at least two case studies, critically evaluate the ways in which the art
world is responding to calls to diversify.
You may want to consider one or more of the following questions to aid your research and
response:
– How is diversity defined in your essay For example, do your chosen case studies relate to
cultural or ethnic background, gender imbalances, economic inequality, and/or regularly
overlooked geographies How do or don’t these relate
– How do recent examples of exhibitions dealing with cultural diversity differ from examples
from previous decades, or do they face similar challenges If so, why
– In addition to greater representation of artists from minority backgrounds or overlooked
constituencies in commercial and/or public sectors, how do the visual characteristics of
artworks address issues of diversity
2. How are museums responding to current calls for repatriation Identify
and critically examine at least two recent examples.
You may want to consider one or more of the following questions to aid your research and
response:
– Is there a difference between repatriation and restitution For example, can an object be
returned to a territory than no longer exists Or might the return of an object offer a form of
cultural renewal
– What are some of the legal and/or ethical arguments used for or against the repatriation of
cultural heritage, either in general or in specific relation to your chosen case studies Do you
agree
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– How have successful repatriations enriched, transformed, or prohibited knowledge about
cultural heritage
3. Consider at least two different avenues for technological innovation in the art world and
evaluate the current and future impact of each.
You may want to consider one or more of the following questions to aid your research and
response:
– What kind of technologies have commercial and/or public art world institutions used to
facilitated innovation Are these related to artistic innovations, curatorial applications, or
more orientated towards the market
– How have artists explored the possibilities and limitations of cutting-edge technologies
Have ideas and innovations emerged from creative examinations that are less available in
other fields
– Has the race to adopt and champion new technologies always been successful in the art
world What can your chosen case studies indicate about future developments
4. Assess to what extent the art world has become more sustainable. Discuss changes that
have already been implemented and/or potential future developments using the minimum of
two examples.
You may want to consider one or more of the following questions to aid your research and
response:
– Have developments in art world institutions regarding environmental and ecological
sustainability managed to stay apace with artistic investigations and/or art-activist calls for
action How might issues raised in artworks and/or by artists reflect on sustainability debates
and initiatives
– What are some of the achievements made in regard to sustainability, and what is yet to be
achieved
– Are there minor or significant transformations that will need to be made in the near future
for stated sustainability goals to be met in your chosen case studies If so, how might these
be made, and what form will they take
5. Analyse the place of cultural spaces in the experience economy. Discuss a minimum of two
cases.
You may want to consider one or more of the following questions to aid your research and
response:
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– What are the positive and/or negative effects of the experience economy in the art world
For instance, how has the experience economy impacted audience and/or
collector/customer engagement with art objects and practices
– How have artists utilised technologies and installations that can be associated with the
experience economy in the museum or gallery space How were these reviewed by critics
– How has the experience economy impacted the business model of cultural spaces What
are the challenges and opportunities of these changes
PRESENTATION GUIDELINES:
References and bibliography for this assignment must be formatted in line with the Institute
House Style, which follows the Chicago Notes and Bibliographies Manual of Style.
a) A quick guide to Chicago style is available here:
http://www.chicagomanualofstyle.org/tools_citationguide.html.
b) The full guide is available in book form in the library and electronically here:
http://www.chicagomanualofstyle.org.ezproxy.sothebysinstitute.com/home.html
c) Further information about Chicago, from the library, is here:
https://sia.libguides.com/referencing
You also can cross-reference this information on the final page of the Academic Writing
Guide, located on Canvas.
Other formatting tips:
Your typed text should be double-spaced.
Illustrations (if used) should be captioned and a separate list of the illustrations,
giving the source for each, should be included.
The word count (text and footnote citations, but not bibliography or image captions)
should be displayed clearly on the top right-hand side of the first page.
Pages should be numbered.
A bibliography must be included (not included in the word count).
Footnotes should be used for referencing, not end notes.
A CHECKLIST FOR SUBMITTING ASSIGNMENTS:
No name appears, only student numbers;
The appropriate completed cover sheet, which includes an authenticity statement,
is attached to your assignment;
Make sure the correct file is uploaded as it cannot be changed after the deadline;
It is strongly recommended to convert your file to PDF to reduce file size when
uploading;
The uploaded file is named according to the following convention:
‘SIA Student Number Assignment Name_202526’ e.g.
123456_MASC01Essay_202526
Download a copy of the receipt which is proof of successful submission.

Sotheby’s Institute of Art uses the UK grading system. Please see the general Postgraduate
Handbook for information about grade equivalencies and generic grading criteria. This essay
will be marked according to the following specific criteria:
Research
Quality, range and scope of sources used/ use and accuracy of citations/ effective research
methodology
Analytical and synthetic skills
Quality of ability to analyse and synthesise visual and contextual material from a variety of
sources
Formulation and cogency of argument
Quality of ability to develop, sustain and support an argument; to follow a well-constructed
route through the topic/issue
Critical skills
Quality of ability to evaluate material; to question and debate issues; to offer original
interpretations
Adherence to assignment requirements
Correct word length, appropriate academic conventions, extent to which work answers all
aspects of the brief
Presentation and writing
Accuracy and clarity of writing; correct use of grammar; overall structure and presentation
of material

MASC01: Art Futures最先出现在KJESSAY历史案例。