Topic:
Group A – Russia (Product)
Product: Mineral processing and refining equipment (ore crushers, smelters, and advanced separation technology).
Justification: Russia’s economy is dominated by the extraction and export of metals and minerals such as nickel, palladium, aluminum, and gold. One of the country’s main problems has been the use of outdated refining and processing technology, which not only reduces efficiency but also limits the range of finished products. It is vital to export advanced mineral processing equipment, as it is the most direct way to increase the capacity of production, among other things, like energy efficiency, waste reduction, and Russia’s competitiveness in global metal markets, which will be enhanced.
Group B – Guyana (Service)
Service: Oil and gas consulting and training services.
Justification: There has been a rapid increase in oil discoveries and production off the coast of Guyana, which is why it is one of the fastest-growing economies in the region. Nevertheless, local staff and technical skills are in short supply. The oil and gas operations consulting and training services can facilitate the development of local competence, the transfer of knowledge, and the building of industry partnerships.
Final Project, Part 2A and 2B: Business Export Plans
Conduct substantial research and develop a business export plan for each of the selected countries. Each plan should be approximately 13 to 15 pages (3500 to 3750 words) and should include the elements outlined below. (Note: Pages with graphs and tables are not counted as written pages.) Use a 12-point font and double spacing, and format your sources using APA style. A minimum of six references is required for each of the export plans.
There will be two separate assignment submission links in Moodle, one for Final Project, Part 2A (Group A export plan) and the other for Final Project, Part 2B (Group B export plan). Each will be worth 14% of your final grade in the course. A grading rubric for Final Project, Part 2 (A and B) can be found within the Evaluation Rubrics folder in Moodle.
For each export plan, include the following sections:
- Executive summary
- Country overview and rationale for investment
Risks associated with the country; local or regional markets for the product/service; export capabilities of finished products (for product plan) or consumers of services to be provided (for service plan); basic infrastructure development in the country; political and economic stability; security of citizens
- Proposed modes of entry
Major traditional entry modes (e.g., mergers and acquisitions, alliances and joint ventures, licensing, franchising, greenfield) or other non-traditional modes of entry
- Financial considerations
Local and national taxes that foreign companies are required to pay; profit repatriation rules; exchange rate controls; currency risks; risks associated with foreign direct investment (FDI); any U.S. tax treaties with the country and how you would capitalize on them
- Legal and ethical considerations
Laws that would impact company operations; how litigation is processed in the country; country’s position on protecting trademarks, copyrights, and patents; business transparency and corruption concerns; how international disputes are settled
- Technology transfer
Types of technology that will be transferred; how the technology will be protected from infringement; how to seek damages if technologies are stolen
- Human resources
Expatriate employment guidelines; human resources approach (ethnocentric, polycentric, or regiocentric); local language(s) that expatriates should be familiar with; issues related to spouses and children following expatriates; country labor laws; compensation plans
- Marketing
Type of product or service (industrial or consumer); branding; promotional and advertising strategies; sales promotion; international pricing; distribution strategies
- Negotiations
Detailed explanation of negotiation approaches or strategies to be used in the country; discussion of bargaining power; resolution of conflicts with stakeholders and governments; negotiation differences between the country and the United States
Note: The final project corresponds to or addresses the following Doctor of Business Administration (DBA) outcomes:
- Analyze the global competitive environment to plan for sustainable organizational growth.
- Evidence commitment to and support of diversity, multiculturalism, equity, and social justice.
Your work on this assignment should reflect your ability to:
- Interpret current events within a global political and economic framework.
- Analyze market demand from a competitive and profitability perspective contextualized within the global environment. [DBA 2.2: Market demand]
- Analyze the impact of global forces on market structure and firm behavior.
Analyze access to wealth, opportunities, and privileges within a society.