Assessment Information/Brief 2024-25
To be used for all types of assessment and provided to students at the start of the module. Information provided should be compatible with the detail contained in the approved module specification although may contain more information for clarity.
| Module title | Strategic Management | ||||||||||||||
| CRN | 39297 | ||||||||||||||
| Level | 6 | ||||||||||||||
| Assessment title | Assessment 1 – Written Assessment | ||||||||||||||
| Weighting within module | This assessment is worth 50% of the overall module mark. | ||||||||||||||
| Module Leader/Assessment set by | Nagiet Shaheen
n.shaheen@salford.ac.uk
Office Hours: Tuesday – 2-4 pm – Maxwell 322 Thursdays – 1-3 pm – Teams Link
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| Submission deadline date and time | The submission deadline is 21st February 2025 by no later than 16:00. Any submission received after 16:00 (even if only by a few seconds will be considered as late).
For coursework assessments only: students with a Reasonable Adjustment Plan (RAP) or Carer Support Plan should check your plan to see if an extension to this submission date has been agreed. |
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| How to submit
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You should submit your assessment electronically via the submission link on Blackboard.
As the University will mark assessments anonymously where this is possible, please use your student roll number and not your name on your submission. |
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| Assessment task details and instructions
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Students MUST use the ‘Assessment Criteria on Page 3-4’ to complete the assessment.
You will select a Strategic Business Unit (SBU) from one of the FTSE 100 Index. You must notify your seminar tutor in week 2 of your chosen company and the SBU you will use. The report should demonstrate an understanding of the business’ strategic position using your research and the response from a Generative AI tool. Guidance on AI tools from the list provided in the AI Awareness quiz will be provided in week 2 teaching.
PART 1: Using a Generative AI tool; you will conduct an initial analysis of your chosen company and find out the following:
PART 2: you will discuss the 2 key findings from your AI response to Part 1 and critique where the analysis could be improved and how:
PART 3: Continuing from PART 2, you will improve the analysis using wider research and relevant frameworks and models.
RECOMMENDATIONS – Make recommendation for future strategy for your company based on previous findings, using relevant credible sources to support your work. This assessment should be presented in a REPORT structure using font size 12 and Times New Roman. Harvard APA 7th Ed referencing style should be used throughout the assessment. Diagrams, charts and images are excluded from the word count. An appendix SHOULD be included. Assessment drafts will not be looked at by lecturers, but students have access to Padlet to ask questions on and sessions will be provided for students to ask questions about the assessment with the lecturers
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| Assessment Criteria
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You should look at the assessment criteria and the marking rubric (available on BB) to find out what we are specifically looking at during the assessment.
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Knowledge and Understanding
Practical, Professional or Subject Specific Skills
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Assessed intended learning outcomes
On successful completion of this assessment, you will be able to: 2. Explain, critically analyse and evaluate conceptual frameworks, models and theories to aid strategic analysis and decision making
3. Identify strategic problems and issues facing a range of organizational types and situations
4. Generate and evaluate strategic actions and solutions to problems within complex and unpredictable environments.
5. Engage in debate about strategy and communicate information, ideas, problems and solutions effectively from a theoretical and a practical standpoint.
6. Extend their ability to research, analyse and interpret qualitative and quantitative data from a wide range of sources.
7.Consolidate cognitive skills in critical analysis and evaluation.
8. Identify and solve open-ended business problems involving the creation and assessment of alternative solutions.
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| Employability Skills developed / demonstrated | You will develop a range of employability skills sought by employers through each assessment.
Through this assessment will have an opportunity to develop and demonstrate the following employability skills: (please put a cross in the box for the skill and level demonstrated in the assessment) |
SkillIUADCommunication
xxCritical Thinking and Problem Solving
xxData Literacy
x
Digital Literacy
x
Industry Awareness
x
Innovation and Creativity
x
Proactive Leadership
x
Reflection and Life-Long Learning
Self-management and Organisation
xxTeam Working
Do You Need Assignment of This Question
I = You will have been introduced to this skill
U = You will have developed an understanding of this skill in the context of your subject
A = You will be able to apply this skill in the context of your subject
D = You will have demonstrated an enhanced understanding and application of this skill in a wider contextUsing Artificial Intelligence (AI) Tools
For Part 1 of this assessment you may use tools, software, or features of software which use artificial intelligence to generate content such as text, images or data. This means you may use the tool to answer ONLY Part 1 of the assessment criteria, which MUST be placed in the appendix of your submission.
However, Parts 2 & 3 of the assessment criteria you submit must be your own. Use of AI to generate content to misrepresent your own abilities or mislead your assessor is academic misconduct. When using AI tools, please use University provided tools within the requirements of the University’s ICT Acceptable Use Policy, and do not upload sensitive or personal information.
Word count/ duration (if applicable)
Your assessment should be 1,800 (-10%+) words in length, the contents page, cover page, introduction to the report, bibliography and appendix is not included in the word count.
Students exceeding the stated word count will result in penalised marks.
Students must follow the marking criteria available on pages 2 -3 of this document as guidance
Feedback arrangements
You can expect to receive feedback 15 working days after submission.
Students will receive an opportunity for formative feedback in timetabled seminars, aimed at helping students develop their work. Summative feedback will be available on BB
Academic Integrity and Referencing
Students are expected to learn and demonstrate skills associated with good academic conduct (academic integrity). Good academic conduct includes the use of clear and correct referencing of source materials. Here is a link to where you can find out more about the skills which students need:
Academic integrity & referencing
Referencing
Academic Misconduct is an action which may give you an unfair advantage in your academic work. This includes plagiarism, asking someone else to write your assessment for you or taking notes into an exam. The University takes all forms of academic misconduct seriously.
Assessment Information and Support
Support for this Assessment
You can obtain support for this assessment by accessing the Module Padlet on BB, reviewing the Assessment Guidance document and recording on BB and speaking to seminar leads during timetabled sessions.
Office Hours for the Module Lead is available on Page 1 of this document.
You can find more information about understanding your assessment brief and assessment tips for success here.
Assessment Rules and Processes
You can find information about assessment rules and processes in the Assessment Support module in Blackboard.
Develop your Academic and Digital Skills
Find resources to help you develop your skills here.
Concerns about Studies or Progress
If you have any concerns about your studies, contact your Academic Progress Review Tutor/Personal Tutor or your Student Progression Administrator (SPA).
askUS Services
The University offers a range of support services for students through askUS including Disability and Inclusion Service, Wellbeing and Counselling Services.
Personal Mitigating Circumstances (PMCs)
If personal mitigating circumstances (e.g. illness or other personal circumstances) may have affected your ability to complete this assessment, you can find more information about the Personal Mitigating Circumstances Procedure here. Independent advice is available from the Students’ Union Advice Centre about this process: https://www.salfordstudents.com/advice/centre
Reassessment
If you fail your assessment, and are eligible for reassessment, you will be able to find the date for resubmission on your module site in Blackboard.
For students with accepted personal mitigating circumstances for absence/non submission, this will be your replacement assessment attempt.
For students who FAIL this assessment, the reassessment will be to make the required improvements from your BB feedback. Students should book one-to-one feedback sessions with Module Lead to receive formative feedback before resubmitting. The Reassessment deadline date TBC will be during the Summer Reassessment period.
We know that having to undergo a reassessment can be challenging however support is available. Have a look at all the sources of support outlined earlier in this brief.
Buy Answer of This Assessment & Raise Your Grades
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