The assigned short papers will prepare you for your final culminating project (see below). Each paper will research a specific topic linked to the final culminating project. Papers will consist of 3-pages of content, using a formal writing style based on APA 6th edition, 7th printing guidelines. The title page, table of contents, reference page or pages, appendices are not counted as content.
You will perform an external analysis using the Porter’s Five Forces Model (watch Porter’s Five Forces video) to think through a logical set of reasons for strategic expansion into a foreign market.
- What does the analysis outcome from Porter’s model tell you about the competition?
Porter’s 5 forces helps you to analyze the competitive environment. New entrants, bargaining power of suppliers, bargaining power of customers, substitute of products. Watch this video and then journal below.