“(a) The Significance of “business model” and the use of business model to design a business plan”
· Learning Outcomes
This session aims at explaining students as to how to design a business model. The session covers key aspects of a business model, benefits of using the business model canvas to design a business and what actions need to be taken to design a business model and to write a business plan. We will also cover to some extent the characteristics of different types of business models.
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