For this task, imagine that you have been asked to prepare a report for your marketing director that responds to the following:
Explain the concept of price escalation and why it can mislead a global marketer.
Determine the causes of price escalation. Explain whether or not they differ for exports of goods produced and sold in a foreign country.
Determine how price escalation, a major pricing problem for the international marketer, can be counteracted. Then document how this problem can be counteracted.
Prioritize basic legal and ethical issues associated with pricing.
Support your paper with at least three scholarly resources. In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included.
Length: 4-5 pages, not including title and reference pages