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Analyze a TV commercial! (Individual brief analytical speech- video- and written analysis)

Choose a favorite or least favorite commercial and provide a link to watching it on Youtube.com as well as a title for the commercial. (ex: VW Jetta safety)

Analyze the commercial’s use of persuasive strategies as explained in our textbook. I do not expect the commercial to use a great many strategies. Maybe it relies heavily on just one type of appeal or, when closely considered, employs a few.

Your job is to identify these appeals/strategies, and analyze how the commercial employs persuasive rhetoric to sell the product.


1. Write your analysis in full sentence/paragraph form, with a title and thesis.200 words minimum.

2. Submit the full analysis in Word document format, via attachment to this assignment.

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